Since 1895, New Holland is the farming specialist with a wide agricultural equipment offering and a global presence, customer proximity through a strong dealer network and industry-leading solutions for a profitable and sustainable agriculture.

Do more with less. That’s what sustainable efficient farming stands for, a clear commitment, embodied since 2006 by New Holland’s Clean Energy Leader® strategy. Starting with the promotion of renewable fuels, through to the development of emissions reduction systems and sustainable agricultural technologies, right up to the Energy Independent Farm project. We deliver both the most advanced environment-friendly technology and the best productivity-enhancing products and systems for today’s and tomorrow’s farmers. But also a new perspective and a new role: feeding the world, while preserving our natural resources. This is our idea of the future of agriculture.

It is within this context that New Holland Agriculture will participate to the World Expo Milano 2015 (from 1st May to 31st October) whose theme is ‘Feeding the Planet, Energy for Life’. Our 1,638 sqm Sustainable Farm pavilion will take visitors on an engaging path which shows how a world leader of agricultural mechanization interprets the present and prepares for the future of farming in a sustainable and accessible way.


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